A blog by Nikhil Vardhan Maroju
Marketing strategy, analytics, and search, explained practically.
TechNick Marketing covers marketing strategy, digital marketing, analytics, SEO, AEO, and GEO: what is changing, why it matters, and how to apply it.
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Fresh thinking on marketing, analytics, and search.
“Marketing is about values. It’s a complicated and noisy world, and we’re not going to get a chance to get people to remember much about us. No company is. So we have to be really clear about what we want them to know about us.”
— Steve Jobs
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About the author
I'm Nikhil Vardhan Maroju, a marketing analytics professional with a master's in Marketing Analytics & Insights from Wright State University. I write about marketing strategy, analytics, and search: what is changing, why it matters, and how to apply it.

